Tuesday, February 02, 2010
Insurance attracted the most January 2010 readers of Bodyshopbiz.com, the online companion to Bodyshop Magazine.
According to the industry standard Web Trends reports, the Insurer Report Card cover story of the Bodyshop Magazine December 2009 issue, covering the results of the survey of Canadian collision repair facilities, was at the top of the list in terms of page views generated, a statistic which equates to readership.
“I believe that this shows that Bodyshop Magazine’s readership goes far beyond just the magazine,” says publisher Andrew Ross. “Although the impact of the printed page is still second to none, our loyal readers know they can continually refer to back issues, and they tell their colleagues to do the same.”
In considering the top 10 stories for the month, one other fact also becomes clear, he says.
“The interest in low-VOC products and training remains high. Accordingly, the need to get this information out to the market, on the web at www.bodyshopbiz.com and www.voccompliance.com, as well as through our 7,000-reader-strong e-newsletter remains equally critical.”
The full list of headlines of the Top 10 stories for the month of January, 2010 is:
--Insurer Report Card 2009
--U.S. News: AkzoNobel Strikes Deal with Third Largest Chevrolet Dealership in U.S.
--PPG Canada's Automotive Refinish Division Announces Organizational Changes
--New Cell Phone Law Goes into Effect January 1st for B.C.
--VCC Training Puts Students in Rural Areas on a 'Collision Course' to an Early Career
--GM Approves New Low VOC Clearcoat From Sherwin-Williams Automotive Finishes
--Standox Launches "Color Box" for Add-on Parts
--Chrysler Approves New PPG Low-VOC Etch Primers for Warranty Repairs
--CCIF Kicks off 2010 Season with Solid Toronto Program
--Popular Basic Estimating Course Returns
For more information, contact aross@bodyshopbiz.com
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